Toyota’s new Hybrid collection set for Ireland for 191

2019 will see the launch of four new Toyota self-charging hybrid models including new generation versions of the RAV4, the Auris, and the return of one of the world’s best-selling saloon cars, the Camry Hybrid, after a 14-year absence.

The fourth new hybrid model arriving on Irish shores will be announced on Monday, September 3. Prices and grade level information for all models will be available from Toyota dealers nationwide from October 18, where deposits will be taken to guarantee early delivery in 191.

However, given supply restrictions for the first quarter of 2019, Toyota says it is encouraging customers not to delay and talk to their local Toyota dealer after October 18 to avoid disappointment.

In line with Toyota’s decision to cease production of diesel cars this year, Toyota’s exclusive range of hybrid and petrol models will be based on the new Toyota design architecture, TNGA. The new models will carry a more modern and highly stylized aesthetic, currently reflected in the design of the phenomenally popular C-HR, according to Toyota.

Toyota says that the TNGA places enthusiast-oriented ‘fun to drive’ characteristics and alluring styling on an equal footing with superlative build quality, even better fuel economy and environmental benefits, all of which makes the innovative fourth generation Hybrid models a game changer.

With deposits taken from October 18 until first arrivals into Toyota dealers from the first week in January 2019, the fourth generation 2.5 litre hybrid RAV4 has a 10mm wider and 30mm longer wheelbase than its predecessor and offers a more spacious and comfortable cabin combined with an increased luggage space of up to 580L.

Its stunning rugged exterior styling with an optional bi-tone colour scheme complements its modern luxurious interior complete with an updated infotainment system in the guise of an updated version of Toyota Touch 2 with 3D sat-nav mapping, voice recognition and phone connectivity.

Marking the third generation of the C segment car, the all new Auris boasts a visually distinctive and individual look with a lower stance and more appealing proportions. With a sleeker design than the previous model, the 2019 Auris has a 40mm longer wheelbase, while its height has been reduced by 25mm. The Touring Sport has a considerably longer wheelbase than the outgoing model by 100mm, making it an attractive family car.

With deposits taken from October 18 until first arrivals in the third week in January 2019, the Auris is available in both a new 1.8 litre hybrid and a new 2.0 litre hybrid option. The fourth generation 1.8 litre powertrain system fulfils all the requirements that customers have come to expect from a Toyota – low cost of ownership, self-charging, outstanding fuel economy and low CO2 emissions, as well as up to 50 per cent all-electric driving on the everyday commute. It also shows improved ride comfort, stability, handling and driving enjoyment inherent in the newly adopted TNGA platform, according to the company.

Despite the Camry Hybrid not arriving in Ireland until the first week of April 2019, pricing will be released on October 18. Toyota says that over 550 Irish drivers are already expressing an interest in the Camry Hybrid and its challenge will be to match demand with the planned 300 to 400 supply in 2019. The new eight generation Camry comes with a newly developed 2.5 litre hybrid engine, a power output of 218hp, best in class fuel economy and an expected best in class CO2 output, all of which is sure to make it a very popular choice for business executives, the company says.

Toyota says that those interested in becoming one of the first to test drive the fourth generation hybrids, can visit Toyota.ie to register their interest, where more information on each model is now available. Given supply restrictions in January 2019, those interested in securing early delivery are encouraged by Toyota to register their interest now on Toyota.ie or directly with their Toyota dealer. Priority will be given to existing customers and early hand raisers who place an order, Toyota says.

Commenting on the new 2019 line-up, Steve Tormey, CEO of Toyota Ireland said: “2019 represents a new era for Toyota in Ireland with the launch of this new set of Hybrid heroes — the new RAV4, the Auris and the much-anticipated return of the Camry in a 2.5 hybrid engine. With a significantly more attractive, dynamic and modern design aesthetic, we believe the new models will quickly catch the eye of drivers who previously might not have considered a Toyota, while our legion of devoted Toyota customers will be eager to get on board with our all-new range.”

Tormey concluded: “In March 2018, Toyota announced plans to cease production of diesel passenger cars in line with our ‘Built for a Better World’ brand promise and in doing so solidified our leadership and commitment to making cars that are better for the environment and consumer health through improved air quality. With hybrid now representing 52 per cent of our total car sales, we expect that the new models will drive a strong upward shift to these numbers next year, as more and more drivers naturally migrate away from diesel.”

Posted in Irish News, News, Toyota
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