Alfa Romeo at the 2013 Geneva International Motor Show

Alfa Romeo returns to the Geneva Motor Show with a spectacular booth that unfolds like a winding, dynamic road, the ideal place to present the world première of the Alfa Romeo 4C, the ‘compact supercar’ which represents the true essence of a sports car, embodying the authentic values of the brand: Italian style, performance, and technical excellence, offering maximum driving satisfaction in total safety.

Designed by Alfa Romeo and produced in the Maserati plant in Modena, the beguiling mid-engined rear-wheel drive coupé with 2 bucket seats will be available for purchase in 2013 and it will be the first car to mark the return of the Italian brand to the United States and thus inaugurate Alfa Romeo’s global growth plan.Alfa_Romeo_4C_Alfa_Romeo_40039

Derived directly from the concept which raised many eyebrows in wonder at the Geneva Motor Show in 2011, the Alfa Romeo 4C uses technologies and materials derived from the 8C Competizione – carbon, aluminium, rear-wheel drive – and technologies from the latest standard models from Alfa Romeo currently on the market, but thoroughly developed to enhance the sports appeal of the new car to the full. This is demonstrated by the new 1750 Turbo Petrol engine with direct injection and aluminium block, the sophisticated “Alfa TCT” twin dry clutch transmission and the Alfa DNA selector with the brand-new Race mode.

A length of approximately 4 metres and a wheelbase of less than 2.4 metres: these dimensions on the one hand emphasise the car’s compact attributes while also accentuating its agility on the other. In addition, the excellent dynamic features of Alfa Romeo 4C are confirmed by a weight to power ratio of less than 4 kg/HP; it’s a value worthy of a real ‘supercar’. This vehicle quite simply screams Alfa. Its sports car soul creates a unique driving sensation, both on the road and when racing, where its velocity and transverse acceleration become even more demanding.

The public at the Geneva Motor Show will be able to admire some examples of the Alfa Romeo 4C on display and will even be able to get hands-on experience of the most innovative technological content: the engine-transmission unit dissected so that you can see its tiniest details and the suspended carbon fibre chassis to emphasise its lightness, surrounded by a transparent profile which takes up the line of the 4C to help visitors contextualise the position of the body in relation to the body of the car.

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