Kia Ireland has partnered with The Yoga Picnic (TYP), an intimate yoga festival on the banks of Lough Ennell, Co. Westmeath which celebrates ‘Mind, Body, and Spirit’.
The Yoga Picnic, which takes place on 7th July will celebrate leading yoga teachers and promote awareness about yogic philosophies, wellness, mental health, sustainability and the environment.
Crafted by three friends and yoga teachers, Mary Gardiner, Katy Harrison and Alice Harrison, The Yoga Picnic is a wellness experience which brings together both national and international teachers and leading holistic practitioners for a day of movement, therapies, discussion and music.
Kia is the sustainable transport partner for The Yoga Picnic 2024 and will support this eco-friendly initiative by powering all festival tents using Vehicle-to-Device (V2D) technology, which allows electric vehicle owners to power external electronic devices in various environments using the vehicles battery as a generator.
According to Kia, V2D allows 80 per cent of the maximum battery capacity to be used to power external devices, which is enough power for a family of four, for up to five days based on average monthly household energy consumption.
V2D is available on all fully electric Kia models and is accessible via the socket under the rear seats or via the external charging port using the dedicated connector.
Cathal Kealey, head of marketing & PR at Kia Ireland commented: “We are delighted to be partnering with The Yoga Picnic and to power the event with V2D technology. We are very much two organisations with shared goals and visions and look forward to working together to reduce the environmental impact and carbon footprint of this fantastic festival.”
V2D will power all 11 tents at The Yoga Picnic 2024. On the day, Kia will also display its 10 sustainable items which are being used in the brand’s EV production at present. These items – which either originate from recycled plastic or plant-based materials – are just one measure being undertaken by the brand on its journey towards carbon neutrality.
