BMW Group has named its Irish BMW and MINI Retailers of the Year for 2025, recognising performance across the past 12 months.
Held at the Löwenbräukeller in Munich, Germany and hosted by TV and radio presenter Dermot O’Leary, BMW and MINI UK and Ireland retailers were celebrated across a range of categories, recognising performance, customer service and dedication across the network.

Irish retailers were recognised for the first time as part of the event, with Conlans BMW Kildare named ‘BMW Ireland Retailer of the Year’ and Frank Keane Naas Road awarded ‘MINI Ireland Retailer of the Year’.

Elsewhere in awards, Prentice Portadown in Northern Ireland was awarded for its MINI customer service.
David George, chief executive, BMW Group UK & Ireland, said: “In what continues to be a challenging and fast-moving market, our retailers have delivered strong performance while keeping customers at the centre of everything they do.
“The winners recognised tonight represent the highest standards across our network and their resilience, leadership and focus on customers set the benchmark for our brands.”

