DS Automobiles was present at the Geneva Motor Show for the first time as a brand in its own right.
DS unveiled its new its brand signature, its latest creations and its offer of connected services.
The new DS 5 – the brand’s flagship model – boasting DS brand identity features, such as the new front end with ‘DS Wings’ and many other new featured on its stand.
With its avant-garde styling, dynamic performance, refinement, attention to detail and cutting-edge technologies, New DS 5 features all the attributes of current and forthcoming DS cars.
The DS 5 front end expresses status and personality consistent with the brand’s premium positioning, with DS LED Vision headlights and a vertical grille sculpted with the central DS badge. The grille design goes by the name of ‘DS Wings’, as a tribute to Citroën’s historic DS models.
Inside, the beautiful driver’s ‘cockpit’ is equipped with a latest-generation 7-inch touchscreen that provides access to a range of connected services. From launch, customers will be able to choose between five high-performance engines that combine power (up to 400Nm of torque, depending on the engine) and energy efficiency (100g/km or even 90g/km of CO2, depending on the engine).
The leather seats are really impressive and the detailing is amazing.
With these new features, alongside the classic DS virtues of avant-garde design and refinement down to the tiniest detail.
