First Irish drive of all-new Ford S-MAX

Ford’s all new S-MAX, a stylish and innovative reinvention of the trend-setting seven-seat sports activity vehicle, has arrived in Ireland.

50-FordS-MAX_2015_front
 
True to the spirit of the original version, the all-new S-MAX offers style, driving pleasure and advanced features without sacrificing space, flexibility and fuel efficiency.
 
“S-MAX struck a chord with customers both here in Ireland and across Europe – people who need space and practicality but who could never picture themselves in a typical MPV,” said Ciarán McMahon, Chairman and Managing Director of Ford Ireland. “The all-new S-MAX takes this no-compromise ethos to new levels with a stunning design, cool technology and dynamic driving experience.” 
 
S-MAX is the first Ford globally to feature Ford Dynamic LED Headlamps with Glare-Free Highbeam that maintain maximum illumination without distracting other road users. Ford’s advanced Pre-Collision Assist technology will assist in mitigating accidents even at motorway speeds.
 
From an Alpine ski trip to the school run, the all-new S-MAX will enable seven people to travel in comfort – with 32 seating and load-space combinations, as well as segment-first Easy-Fold second and third row seats.
 
More than 400,000 S-MAX models have found homes in Europe since Ford first carved out a new automotive niche – the sports activity vehicle – and won European Car of the Year in 2007.
 
Intelligent Speed Limiter
All-new S-MAX also brings Ford’s Intelligent Speed Limiter technology to Ireland for the first time. 
 
With the arrival of all-new S-MAX, Ford is now launching a new technology that could automatically help prevent drivers from exceeding speed limits – both when driving in their own country, and while driving abroad.
 
Intelligent Speed Limiter combines the functionality of two Ford technologies:
·        Adjustable Speed Limiter – enables drivers to manually set a maximum vehicle speed
·        Traffic Sign Recognition – provides drivers with the latest detected speed limit, cancellation signs and overtaking restrictions via the instrument cluster display
 
Intelligent Speed Limiter allows drivers to set a speed tolerance of up to 10 km/h above the detected speed limit. The system does not apply the brakes but smoothly controls engine torque by electronically adjusting the amount of fuel delivered. If the S‑MAX overruns the set maximum speed because of a downhill gradient, an alarm is sounded. Drivers can temporarily override the system by pressing firmly on the accelerator.
 
Exterior design evolution
The Ford design team evolved the fresh and distinctive exterior styling of the original S‑MAX for an even more dynamic and upscale impression.
 
The sleeker styling makes economical use of graphic design features to avoid “visual noise”. The front pillar is moved further back to create a longer, sculpted bonnet for a more premium appearance. A raised chrome trapezoidal grille and slim headlight design give a technical and cutting-edge look.
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Improved active and passive safety
S-MAX has been designed to help ensure you arrive at your destination not just relaxed, but also safe and sound. The body structure of the all-new S-MAX is 3 per cent stronger through the increased use of ultra-high strength steel, and offers additional active safety features that include, for the first time, second-row seat side-airbags.
 
S-MAX will for the first time be offered with the Hands-Free Liftgate that can be opened or closed using a kicking motion beneath the rear bumper. Half of new Ford Kuga customers opted for Hands-Free Liftgate last year after the model became the first mid-sized SUV in Europe to offer the technology.
 
Specification and Pricing for All-New S-MAX in Ireland
In Ireland, all-new S-MAX will be offered in two series: Zetec and Titanium.
 
Standard specification for all-new S-MAX Zetec is as follows: 17” alloy wheels; fog lights; day time running lights; Quickclear windscreen; Ford SYNC; front / rear parking sensors; leather steering wheel; dual zone air con; keyless start; auto stop / start; MyKey; and Isofix on all 2nd row seats.
 
All-new S-MAX Titanium adds the following: Ford SYNC 2; LED day time running lights; chrome door line; auto lights and wipers; auto high beam; ambient lighting; lane keeping aid; traffic sign recognition (incorporating Intelligent Speed Limiter).
 
The powertrains (all Euro stage VI) will include Ford’s improved 2.0 litre TDCi 120, 150 (AWD option) and 180PS units and the new fuel efficient 1.5 litre 160PS EcoBoost petrol engine. 

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